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Archive for June, 2009

Eight Lessons From Former Growth Industries to Help Religious Broadcasters Avoid Decline

What lessons can religious broadcasters learn from passenger railroads, and other former growth industries, that failed to successfully adapt to change? In a session for Christian Music Broadcasters, meeting during GMA week in Nashville, Bob Garfield, co-host of NPR’s On the Media told Mark Ramsey “I would prepare for a world in which the technology [...]

Danger of Religious-like Faith in Any Politician

During an interview with MSNBC host Chris Matthews, Newsweek editor Evan Thomas said of President Obama I mean in a way Obama’s standing above the country, above — above the world, he’s sort of god. My wife Cyndi first saw this story on TV.  She thought Evan Thomas had said the President was “sort of [...]

What Religious Broadcasters Can Learn from the Failure of Passenger Railroads (First of two parts)

In his essay “Marketing Myopia,” first published in 1960 by the Harvard Business Review, Theodore Levitt put forward the idea that industries risk obsolescence when they forget what business they’re in. Levitt used the railroad industry to make his point. There is insight in Levitt’s analysis for religious broadcasters.

Random Quote

In every generation there have been people who’ve pushed back against the use of technology in spreading the gospel. God has always used just about everything in culture to spread this incredible message. Every time there’s been an advance in technology someone has leveraged that to further the gospel in a city, in a country and now all over the world. — Andy Stanley

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