The way that evangelicals need to look at social media is the way that we would look at any kind of culture. It’s a culture unto itself. We know with a Great Commission kind of mindset, we’re to look at any culture, any society, any people group and say we need to have a presence there for the sake of the gospel of Christ. I see social media as a vast new continent. It doesn’t replace everything that came before it, but social media provides a quantum opportunity to leverage influence. — Albert Mohler